Skip to content
Brandon Olander
← All tools

Diagnostic

PLG Trial Motion Readiness Diagnostic

A free trial is not a landing page. It is a system with at least five layers: the offer, the activation milestone, the lifecycle layer, the routing logic, and the reporting layer. When one layer is weak, the motion underperforms and the cause is hard to see.

This diagnostic scores your trial motion across all five. Fifteen questions, about four minutes. You get a maturity score per layer, a radar view, your primary constraint, and prioritized next moves. No signup, nothing stored, nothing sent anywhere.

01

Offer Clarity

02

Activation Milestone

03

Lifecycle Layer

04

Routing Logic

05

Reporting Readiness